Pride Month

Celebrate love and Pride with the new scent of Love Always Wins—created by perfumers Victor Bartash and Chiaki Nomura and designed by Julianne Fletcher.

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2024 Pride Collection From Bath & Body Works

Inspired by self-love, strength and living life fully and freely, we’re celebrating love and Pride with the new scent of Love Always Wins—created by perfumers Victor Bartash and Chiaki Nomura and designed by Julianne Fletcher.

We’re also proud to support It Gets Better Canada. Their mission is to uplift, empower, and connect Two-Spirit, lesbian, gay, bisexual, transgender, and queer youth around the globe.

Bath & Body Works Canada is donating $30,000 to It Gets Better Canada as part of our commitment to improve the lives of people in underserved and underrepresented communities across the country.

We hope you show yourself love and celebrate yourself this Pride Month—whatever that looks like for you—and the other months of the year, too! Because we believe (no, we know!) that love is love…and love belongs to everyone. You’re always safe, valued and welcome here.

Happy Pride!

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